22nd May, 2008
Can big ever be beautiful where organic foods are concerned? Ed Hamer gets to grips with one of the environmental consumer’s greatest dilemmas
Click on the links below to read about the corporate organic brands
Work starts early at Coleshill organic farm in Oxfordshire. And it’s not surprising: providing an impressive 80 varieties of fruit and vegetables from a modest 30 acres, the farm supplies as many as 450 veg boxes a week to local residents, schools and businesses. A commitment to providing ‘local food for local people in a sustainable way’ ensures, as owner Sonia Oliver points out, ‘our produce never travels more than 25 miles from plot to plate’.
Several time zones away in Dallas, Texas, work also starts early for the sales team at Dean Foods, the world’s largest dairy processor and distributor. Analysts study activity on the international commodity markets to determine which product lines should be expanded and which checked. Depending on the share price, it could be a good time for Hershey’s milkshake range or boom-time for Rachel’s Organics.
While these scenes may appear miles apart, they are in fact...
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