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Behind the eco labels: Red Tractor

Pat Thomas

1st April, 2007

The food industry’s attempt to get in on the green labelling act was launched in 2000 to reassure consumers that a range of food products meet independently inspected standards.

Compassion in World Farming has criticised the scheme’s animal welfare standards, saying that it gives few assurances that animals are treated any better than the minimum legal guidelines – and in some cases even these don’t apply.

The Ecologist says

This label cannot be used to assess the ethical or environmental criteria of British food.

This article first appeared in the Ecologist May 2007

To find out the truth behind other Eco Labels click here


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