The Ecologist

 

identity campaigning: 1/1 of 1

Meeting Environmental Challenges

What campaigners need to know about human nature

Pat Thomas

22nd July, 2009

A new book by WWF 'Meeting Environmental Challenges: The Role of Human Identity' makes the case for a new kind of campaigning that sees the person behind the behaviour. Pat Thomas is impressed more...

identity campaigning: 1/1 of 1

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