identity: 1/2 of 2
What campaigners need to know about human nature
Pat Thomas
22nd July, 2009
A new book by WWF 'Meeting Environmental Challenges: The Role of Human Identity' makes the case for a new kind of campaigning that sees the person behind the behaviour. Pat Thomas is impressed more...
Scent and sensibility: our obsession with odour
Jeremy Smith
1st November, 2002
We are obsessed with our odour. We slavishly scrub off all that makes us distinct as members of a species, and then spray ourselves liberally with a homogenous fug of the latest mass-marketed musk. Jeremy Smith wonders why more...
identity: 1/2 of 2
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