The Ecologist

 

behind the brand: 1/7 of 7

Bernard Matthews

What's the real cost of Bernard Matthews Christmas turkey?

Peter Salisbury

20th December, 2011

In a Behind the Brand special, Peter Salisbury assesses whether Bernard Matthews has cleaned up its act following undercover investigations revealing 'shocking' cruelty and the notorious avian flu H5N1 outbreak more...
Hyatt Hotels

Behind the Brand: Hyatt Hotels

Peter Salisbury

16th November, 2011

The carbon footprint produced by travel doesn’t evaporate at the airport - hotels are big energy consumers, polluters and carbon emitters too. The Ecologist looks into hotel chain Hyatt's efforts to go green more...
IKEA

Behind the Brand: IKEA

Peter Salisbury

19th October, 2011

IKEA likes to sell itself as a principled, sustainable furniture producer. But has its low-cost, high-volume business model meant that it has had to compromise environmental concerns for money? Peter Salisbury reports more...
google

Behind the Brand: Google

Peter Salisbury

7th September, 2011

Unless you live on the moon, Google is an integral part of your day to day life, but just how ethical is the all-conquering search giant whose motto is ‘Don’t be Evil’? Peter Salisbury investigates more...
L'OREAL PROFESSIONEL

Behind the Brand: L’Oréal

Peter Salisbury

10th August, 2011

It is the biggest beauty company in the world and owns numerous ethical brands including The Body Shop and Pureology, but do its own ethics stand up to close scrutiny? Peter Salisbury reports more...
Danepak

Behind the Brand: Danish Crown

Peter Salisbury

20th July, 2011

Can the owner of a slaughterhouse that despatches more than 80,000 pigs per week be remotely ethical? Peter Salisbury takes a closer look at pork exporter, Danish Crown more...
mcdonald's

Behind the Brand: McDonald’s

Peter Salisbury

16th June, 2011

In the first of a major new series following on from the ground breaking Behind the Label, Peter Salisbury takes a look at one of the biggest brands in the world – McDonald’s – and asks: has the burger giant done enough to clean-up its act? more...

behind the brand: 1/7 of 7

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